Performance Marketing
Meta Ads, Google, YouTube & Funnels — India-first
Performance Marketing for Indian Stores 5 to 10× ROAS Goal, Region-aware
We run data-driven ad funnels for D2C, dropshippers & Shopify India sellers with stress on COD, RTO reduction and regional audience scaling (Jaipur, Pune, Lucknow, Indore, Chandigarh).
Avg Test Budget
₹25k
Target ROAS
5–8×
Time to First Sales
Yes
What We Do
Ad channels & funnels we run
Meta Ads (Facebook & Instagram)
Prospecting, mid-funnel engagement, BOF offers, dynamic product ads and UGC testing for Indian buyers.
Google Ads
Search & Shopping for intent-based conversions — SKU-level bids and feed optimisation.
YouTube & Shorts
Top-of-funnel awareness and retargeting friendly short-form videos & UGC.
WhatsApp Funnels
Shopify + WhatsApp checkout flows for Tier-2/3 buyers to increase conversion rates.
Retargeting & Email
Cart recovery, cross-sell cohorts and lifecycle email flows to raise LTV.
Creative Production
High-converting shorts, carousels, product demos & ad templates for rapid A/B testing.
Audit Snapshot
Quick audit — what we check in 48 hours
72
20
Site speed, pixel setup, funnel leaks, creative quality, audience strategy and COD readiness — scored automatically (mock score).
Creative Framework
4-step test loop that fits Indian buyers
Includes theme setup, 10 product pages, basic tracking, COD flow & 7 days support. (Theme & apps extra.)
Hook
First 1–2 seconds: Hindi/local hooks, visual problem statement
Proof
Social proof, trust badges, quick UGC snippets
Offer
Bundling, EMI, prepaid incentives for COD-prone buyers
CTA
Scarcity + WhatsApp/Buy-now options with clear price & savings
Funnel & Offer
Offer engineering that lowers CAC & increases LTV
We design the landing → product → checkout sequence with offer stacks (first-time bundles, prepaid discounts, subscription options) and post-purchase cross-sell flows to improve retention.
- SKU bundling & anchor pricing
- Prepaid incentives & COD handling
- Checkout trust signals & urgency triggers
Geo Playbooks
Audience stacks for Tier-2 / Tier-3 India
We design regional audiences, local-language hooks and courier-aware offers for cities like Jaipur, Indore, Lucknow, Pune & Chandigarh.
Regional focus increases CTR & reduces CPP
Jaipur
Hindi hooks + price-led offers
Pune
Young urban shoppers — UGC + short reels
Lucknow
Trust signals + COD confirmation flows
Indore
Regional creatives + WhatsApp carts
Chandigarh
Premium pricing tests & retention offers
Attribution
Pixel, CAPI, GA4 & single source of truth
We build server-side events + GA4 funnels so you can scale confidently without misattribution.
Meta Pixel + CAPI
Server-side event fallback
GA4 eCommerce
Event mapping & reporting
UTM hygiene
Consistent source attribution
Selected Wins
Real metrics — regional & category wins
Names anonymised — results scaled using the same playbooks.
Footwear D2C — Tier-2 Focus
Result: 4.8× ROAS · ₹45L revenue in 6 months · RTO -20%
Skincare Brand
3× CVR improvement · CPP – 32% · 5× ROAS
Home Goods
60% revenue growth · Lowered CAC via regional creatives
Pricing (starter)
Simple retainer guidance (third-party ad budgets excluded)
Monthly retainers billed to avoid cashflow pressure — ads billed separately to your ad account.
Starter
₹9,999 / month
Basic adops + 8 creatives / month · Weekly reporting
Start Plan
Growth
₹24,999 / month
Full funnel management · 20 creatives · Weekly calls
Start Plan
Scale
Custom
Dedicated team · Channel diversification · Ops
Let's Discuss
FAQ
Questions most sellers ask
We run ads from your ad account for transparency. Ad budgets are provided by you; we manage & optimise them.
We keep COD, but build verification, retry & prepaid incentives to reduce RTO and fraud.
While results vary, typical outcomes include 3–8× ROAS for optimized offers and reduced RTO in 1–3 months.
We can run a 7-day test with creatives & audiences within 48–72 hours of access & assets.
Ready to scale
Book a free strategy call & ad audit — India-first performance playbooks
We work with stores across India with priority for Tier-2/3 regional playbooks.